_ legal
Cookie Policy
Updated on
Last updated: April 2026
1. What Are Cookies
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work properly, to improve performance, and to provide information to the website operator.
Not all tracking technologies are cookies. Some analytics tools use cookieless methods, such as server-side logging or aggregated fingerprinting, which do not place any file on your device. Where we use such technologies, we explain this below.
2. How We Use Cookies
We use cookies and similar technologies on www.freedom-energy.co.uk for two purposes: to ensure the Site functions correctly, and to understand how visitors use the Site so we can improve it.
We do not use cookies to serve advertising, to build personal profiles, or to share your data with third parties for their own marketing purposes.
3. Types of Cookies We Use
3.1 Strictly Necessary
These cookies are essential for the Site to function. They enable core features such as page navigation and form submission. They do not collect information about you for analytics or marketing purposes and cannot be switched off.
Cookie name | Provider | Purpose | Type | Expiry |
__cf_bm | Cloudflare / Framer | Bot management and security. Distinguishes between humans and automated traffic. | Strictly necessary | 30 minutes |
3.2 Analytics
Analytics cookies help us understand how visitors interact with the Site. The information collected is aggregated and anonymised where possible. We use this data to improve the Site experience.
We use two analytics tools:
Framer Analytics
Framer's built-in analytics is cookieless. It tracks page views and basic session data at an aggregated level without placing any cookie on your device and without collecting personally identifiable information. Because no cookie is set, this tool does not require your consent under UK GDPR, and it is active by default.
Google Analytics 4
Google Analytics 4 places cookies on your device to measure how visitors find and use the Site. We have configured Google Analytics with IP anonymisation enabled. Data is processed by Google LLC and may be transferred outside the UK under Google's standard contractual clauses. Google Analytics cookies are only placed after you have given your consent through our cookie banner.
Cookie name | Provider | Purpose | Type | Expiry |
_ga | Google Analytics | Distinguishes unique users by assigning a randomly generated ID. | Analytics (consent required) | 2 years |
_ga_XXXXXXXX | Google Analytics | Used to persist session state. The suffix varies by property ID. | Analytics (consent required) | 2 years |
_gid | Google Analytics | Distinguishes users. Stores and updates a unique value for each page visited. | Analytics (consent required) | 24 hours |
3.3 Consent Management
When you visit the Site for the first time, a cookie banner records your consent preferences. A cookie is set to remember your choice so you are not asked again on every visit.
Cookie name | Provider | Purpose | Type | Expiry |
[consent_cookie] | [Consent tool name] | Stores your cookie consent preferences so the banner does not reappear on every visit. | Strictly necessary | 12 months |
4. Your Choices and How to Manage Cookies
When you first visit our Site, you will be shown a cookie banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the cookie settings link in the footer of our Site.
You can also manage cookies directly through your browser settings. Most browsers allow you to:
View the cookies that have been set and delete them individually or in bulk
Block cookies from specific websites or all third parties
Set your browser to notify you when a cookie is being placed
Please note that disabling certain cookies may affect the functionality of the Site. Links to cookie management guidance for the most common browsers are below:
Google Chrome: support.google.com/chrome/answer/95647
Mozilla Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
Safari: support.apple.com/en-gb/guide/safari/sfri11471/mac
Microsoft Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge
To opt out of Google Analytics tracking across all websites, you can also install the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout.
5. Third-Party Cookies
Some cookies on our Site are set by third-party services rather than by Freedom Energy Ltd directly. We do not control how those third parties use the data their cookies collect. We recommend reviewing the privacy policies of any third-party services for further information:
Google Privacy Policy: policies.google.com/privacy
Framer Privacy Policy: framer.com/privacy
6. Updates to This Policy
We may update this Cookie Policy from time to time, for example if we add new tools to the Site or if legal requirements change. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically.
7. Contact Us
If you have any questions about how we use cookies or this Cookie Policy, please contact:
Ben Thornton
Managing Director, Freedom Energy Ltd
Email: ben@freedom-energy.co.uk
Website: www.freedom-energy.co.uk